$IDVV Company spokesman Barry Smith stated, "The Company has been formulating a plan to bring CBD to market using alcohol free wine as the delivery vehicle. The company plans to scale operations to keep up with the surging demand for the CBD Winery brand. Currently CBD Winery is able to produce approximately 500 cases per quarter using in house product and will be working with various California wine growers to support excess demand. International Endeavors Corporation is very excited at initial demand of the product. We expect more product to be available in the coming weeks."
With the launch of CBD Winery, International Endeavors Corp (IDVV) has entered spaces being pursued by companies such as Canopy Growth (CGC) and Constellation Brands (STZ). During Constellation's conference call, an analyst asked whether the company or Canopy might handle the potential sale of CBD beverages if the 2018 Farm Bill passed. In response, CEO Rob Sands said: "The answer is both."
Recently, Coca-Cola (KO) stated it was "closely watching" the growth of CBD as an ingredient in wellness-themed drinks. PepsiCo (PEP) said it had "no plans at this point" to pursue CBD drinks but would look "very critically" at the space.
Molson Coors (TAP) in August said its Canadian business would partner with a Canadian cannabis company to test out cannabis-based beverages. Other big alcohol companies claim they're watching the cannabis industry closely.